Hey everyone… sharing a few of the more progressive ideas that we are bookmarking as we do our research at PSFK and the patterns they seem to be fitting within. I hope you get some inspiration from the latest bi-weekly post from PSFK partner Scott Lachut.

As I close the books on my second semester of teaching this week, I’ve been consumed with all things brand experience. For their final project, my students were tasked with reinvigorating one of five CPG brands with the goal of connecting them to a younger audience. I’m happy to report that the future is…


Innovation think-tank. Publishing the most progressive ideas in design, retail, work, advertising, travel and health daily. http://www.psfk.com/reports

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